SELF SERVE TOYS PUTS SEXY SAFETY FIRST New Mexico's Favorite Sexuality Resource Center Designates April Phthalate Awareness Month
Self Serve Sexuality Resource Center (http://www.selfservetoys.com) is putting safety first with bodysafe sex toys and outreach. The shop is setting out to raise public awareness about phthalates -- toxins used to manufacture adult toys -- by introducing Phthalate Awareness Month this Earth Day.

/New Mexico News Articles/ - ALBUQUERQUE, NM, March 27, 2008 - Self Serve Sexuality Resource Center (http://www.selfservetoys.com) is putting safety first. The shop is setting out to raise public awareness about phthalates -- toxins commonly used to manufacture adult toys -- by introducing Phthalate Awareness Month this April. "Self Serve's all about pleasure, and we don't think our customers should have to worry about the safety of their sex toys," says Self Serve co-owner Molly Adler. "We see April -- with Earth Day and the arrival of spring -- as the perfect time to educate consumers about the importance of buying safe toys and green machines."

Phthalates (pronounced "thay-lates") are plastic softeners used in the manufacturing of jelly rubber toys and known to contain carcinogens. Operating in a largely unregulated industry, many adult toy manufacturers continue to use phthalates, despite incomplete data about their safety, for consumer use and in their factories. All of the toys at Self Serve are body-safe and phthalate-free.

As part of Phthalate Awareness Month, Self Serve will offer a 20 percent discount on any silicone toy purchased Earth Day, April 22 through April 30. Self Serve will also issue a call to manufacturers asking them to improve the quality of information they disclose about how their toys are produced. "Our goal is for every adult who visits our website to leave knowing more about the safety of the adult products they're playing with," says Self Serve co-owner Matie Fricker.

Self Serve advises its customers to seek out platinum-grade silicone, glass, and metal toys like those sold on the site. Molly and Matie emphasize that they are highly selective about the safety and quality of their products.

Visit Self Serve online at http://www.selfservetoys.com, to learn more.

Press Release Contact Information:

Molly Adler
Self Serve
Co-Owner
3904B Central Ave SE
Albuquerque, NM
US 87108
Voice: 505-265-5815
Website: Visit Our Website